Life Sciences Marketing Professional

2 days ago


Mumbai, Maharashtra, India JoVE Full time
Biopharma Marketing Specialist Job Opportunity

We are seeking a skilled Marketing Specialist to join our team at JoVE. This role involves developing and executing marketing strategies tailored to biopharma companies.

About the Company

JoVE is a leading producer and provider of science video solutions with a mission to improve scientific research and education. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies.

Job Description
  • Develop and execute marketing strategies tailored to biopharma companies
  • Design and implement multi-channel marketing campaigns, including email marketing, social media, and paid ads to drive lead generation and audience engagement
  • Create high-quality content for case studies, newsletters, blogs, social media, ads, and email campaigns
  • Collaborate with the sales and product teams to align marketing initiatives with business goals
  • Engage with industry professionals through events, webinars, and strategic partnerships to expand JoVE's presence in the biopharma market
  • Organize and deliver webinars and events at conferences
  • Analyze marketing performance data and leverage insights to optimize strategies
Requirements
  • A Bachelor's degree in business, marketing, or life sciences
  • 5+ years of experience in B2B marketing with a strong focus on the biopharma sector
  • Strong understanding of the biopharma industry, including R&D processes and market trends
  • Proficiency in marketing automation tools (such as HubSpot)
  • Experience with Salesforce and B2B prospecting tools, such as Sales Navigator
  • Excellent written and verbal English communication skills
  • Strong analytical and problem-solving skills
Benefits
  • Competitive salary package
  • Ongoing training and development opportunities
  • Collaborative and dynamic work environment


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