Life Sciences Marketing Professional
2 days ago
We are seeking a skilled Marketing Specialist to join our team at JoVE. This role involves developing and executing marketing strategies tailored to biopharma companies.
About the CompanyJoVE is a leading producer and provider of science video solutions with a mission to improve scientific research and education. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies.
Job Description- Develop and execute marketing strategies tailored to biopharma companies
- Design and implement multi-channel marketing campaigns, including email marketing, social media, and paid ads to drive lead generation and audience engagement
- Create high-quality content for case studies, newsletters, blogs, social media, ads, and email campaigns
- Collaborate with the sales and product teams to align marketing initiatives with business goals
- Engage with industry professionals through events, webinars, and strategic partnerships to expand JoVE's presence in the biopharma market
- Organize and deliver webinars and events at conferences
- Analyze marketing performance data and leverage insights to optimize strategies
- A Bachelor's degree in business, marketing, or life sciences
- 5+ years of experience in B2B marketing with a strong focus on the biopharma sector
- Strong understanding of the biopharma industry, including R&D processes and market trends
- Proficiency in marketing automation tools (such as HubSpot)
- Experience with Salesforce and B2B prospecting tools, such as Sales Navigator
- Excellent written and verbal English communication skills
- Strong analytical and problem-solving skills
- Competitive salary package
- Ongoing training and development opportunities
- Collaborative and dynamic work environment
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