Public Relations Strategist

1 day ago


Mumbai, Maharashtra, India Cloud Counselage Pvt Ltd Full time
About Cloud Counselage Pvt Ltd
Cloud Counselage Pvt Ltd is a dynamic organization seeking a skilled Public Relations Strategist to join our team. This role presents an exciting opportunity for growth and professional development in the field of public relations.

Job Description:
We are looking for a highly motivated individual with excellent communication skills to manage and execute comprehensive PR strategies and campaigns. The ideal candidate will have experience in media relations, content creation, and event management. As a Public Relations Strategist at Cloud Counselage Pvt Ltd, you will be responsible for:

Key Responsibilities:
· PR Campaign Management:
- Assist in developing and implementing strategic PR plans and campaigns that align with organizational objectives
- Coordinate with internal teams to ensure seamless execution of PR activities
- Conceptualize creative PR initiatives to enhance brand visibility and reputation

· Media Relations:
- Establish and maintain strong relationships with media outlets, journalists, and influencers
- Craft engaging press releases, media pitches, and other PR materials to secure media coverage
- Monitor media coverage and track PR campaign performance metrics

· Content Creation:
- Contribute to creating compelling content for press releases, blog posts, social media, and other communication channels
- Edit and proofread written materials to ensure accuracy and consistency in messaging

· Event Management:
- Assist in planning, coordinating, and executing PR events, press conferences, and media briefings
- Handle logistics, including venue selection, vendor management, and attendee coordination

· Crisis Communication:
- Support the PR team in effectively managing crisis communication situations
- Assist in drafting crisis communication plans and preparing spokespersons for media interactions

· Research and Analysis:
- Conduct research on industry trends, competitor activities, and media landscape to inform PR strategies
- Analyze data and insights to evaluate the effectiveness of PR campaigns and recommend improvements

Requirements:
To be successful as a Public Relations Strategist at Cloud Counselage Pvt Ltd, you will need:

· A Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field
· 1-3 years of experience in public relations, corporate communications, or related roles
· Strong written and verbal communication skills, with the ability to craft engaging content
· Demonstrated experience in media relations, including pitching and securing media coverage
· Excellent organizational and multitasking abilities, with a keen attention to detail
· Proficiency in Microsoft Office suite and familiarity with media monitoring tools
· Ability to thrive in a fast-paced environment and work effectively both independently and as part of a team
· Creative thinking and problem-solving skills, with a proactive approach to challenges

The estimated salary for this position is $65,000 - $85,000 per year, depending on qualifications and experience.

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