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Product Management Intern Specialist

4 weeks ago

Gurgaon, Haryana, India Nutrabay Full time

Nutrabay Product Management Intern Opportunity

Estimated Salary: $60,000 - $80,000 per year

This role is a key contributor to driving retention and acquisition strategies across the customer journey at Nutrabay. As a Product Intern, you will work closely with our CRM using tools like MoEngage, focusing on growth initiatives through various channels, including affiliate programs, refer-and-earn campaigns.

Key Responsibilities:

  • Develop and implement retention strategies across CRM channels using MoEngage.
  • Manage and optimize customer retention campaigns through targeted segmentation and personalized messaging.
  • Monitor and report on engagement metrics to understand the impact of retention efforts and optimize accordingly.
  • Work on acquisition strategies, such as affiliate modules and refer-and-earn programs to drive user growth.
  • Collaborate with the marketing and product teams to align acquisition and retention campaigns with company goals.
  • Assist in building user engagement flows to enhance the customer experience.

Requirements:

  • Pursuing or recently completed a degree in Marketing, Business, Product Management, or a related field.
  • Strong interest in CRM management and customer retention strategies.
  • Familiarity with marketing tools such as MoEngage (experience preferred).
  • Analytical mindset with a good understanding of metrics like engagement rate, churn, and LTV.
  • Strong organizational skills and the ability to manage multiple campaigns simultaneously.
  • Excellent written and verbal communication skills.
  • Ability to work in a fast-paced environment and collaborate with cross-functional teams.