Ad Spend Optimisation Specialist

1 week ago


Dombivli, Maharashtra, India beBeePerformanceObsessed Full time US$ 1,24,949 - US$ 2,07,667
Facebook Ads Media Buyer">">

We are seeking a skilled professional to manage and optimize ad spend on Facebook and Instagram. As a Facebook Ads Media Buyer, you will be responsible for building and scaling full-funnel campaigns using real strategy.

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Your key responsibilities will include:

  • Managing and optimizing ad spend on Facebook and Instagram
  • Building and scaling full-funnel campaigns
  • Using spreadsheets and dashboards to analyze CPL, CTR, ROAS, CAC, and spot trends fast
  • Testing ad creatives and leading the ideas and structure
  • Writing compelling hooks, headlines, and ad copy that actually converts
  • Producing clear daily reports and being accountable for the numbers
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You will thrive in this role if you have:

  • A highly analytical mindset and confidence with maths
  • The ability to build smart spreadsheets for tracking performance, trends, and projections
  • An eye for what makes a scroll-stopping ad creative
  • At least 1–2 years' experience running Facebook/Meta Ads with a proven track record
  • Understanding of key performance metrics like CPL, CPA, CTR, ROAS, and how to optimize them
  • The ability to take initiative, solve problems, and ask:


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