Paid Media Channel Manager

1 week ago


Gurgaon, Haryana, India Virohan Full time

**About the Role:**

We are seeking a skilled Performance Marketing Lead to join our team at Virohan. In this role, you will be responsible for driving customer acquisition through paid media channels, including Meta, Google, and more.

**Responsibilities Include:**

  1. Channel Ownership & Target Achievement: Manage paid media channels and deliver on monthly customer acquisition goals while adhering to CAC objectives.
  2. Creative Optimization: Partner with the creative team to continuously refine messaging and improve CAC and conversion rates (CVR).
  3. Team Leadership & Development: Lead a team of 3-4 marketing managers/analysts, focusing on their skill development and career growth.
  4. Budget Management: Oversee the marketing budget to meet monthly and annual acquisition targets.

**Ideal Candidate Will Have:**

  • Experience: 6-9 years in performance marketing.
  • Degree: Bachelor's degree in Engineering; a Master's degree is preferred.
  • Skill Set: Strong skills in digital marketing across performance and brand channels, including search, content, and social media.

**Estimated Salary:** $90,000 - $140,000 per annum.



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