Content Strategy Manager
1 week ago
We are seeking an experienced Content Strategy Manager to lead the development of high-impact content aligned with JK Organisation's brand vision and values. This role requires a proactive individual capable of crafting and executing a content strategy that enhances the university's visibility, engages prospective students and stakeholders, and supports the institution's broader marketing and academic objectives.
About the Role:
The successful candidate will oversee the entire content creation process—from strategy to execution—across all platforms, including the website, social media, digital ads, and printed collateral. The primary goal is to develop compelling content that engages prospective students, alumni, faculty, and industry stakeholders while maintaining brand consistency across all channels.
Key Responsibilities:
- Lead the development and execution of a comprehensive content strategy that aligns with the university's brand vision and marketing objectives.
- Manage the end-to-end content creation process, for various platforms, including website, social media, blogs, press releases, and marketing collateral.
- Set and maintain a consistent tone, voice, and style across all content to reflect the university's brand identity.
- Develop creative storytelling approaches to communicate the university's values, mission, and unique offerings.
- Collaborate with internal teams to develop engaging stories and campaigns that resonate with target audiences.
Requirements:
To be considered for this role, you should have:
- A Master's degree in journalism, English, Communications, or a related field.
- 8-12 years of experience in content marketing, writing, and editing.
- Proven experience in managing content for big brands, marketing agencies, or media houses.
- In-depth knowledge of SEO and content optimization strategies.
- Strong understanding of brand identity and the ability to align communications with brand vision across various platforms.
What We Offer:
In return for your expertise, we offer a competitive salary range of ₹1,200,000 - ₹1,800,000 per annum, depending on your experience and qualifications.
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