Unlock Your Potential as a Performance Marketing Expert

1 day ago

Lucknow, Uttar Pradesh, India beBeeMarketing Full time ₹ 12,00,000 - ₹ 15,00,000
Job Opportunity

We are seeking a skilled and results-driven Performance Marketing Specialist to lead our advertising campaigns for US-based clients.

Key Responsibilities:

  • Develop strategic plans, launch, manage, and optimize advertising campaigns for B2B lead generation and brand awareness in the US market.
  • Create audience targeting strategies tailored to client needs.
  • Collaborate with content and design teams to create high-converting ad creatives and messaging.
  • Monitor campaign performance daily and provide actionable insights based on analytics data.
  • Run A/B tests to improve ad performance, click-through rates (CTR), and conversion rates.
  • Ensure efficient spend and high return on investment (ROI).
  • Prepare detailed performance reports and present findings to internal stakeholders and clients.
  • Stay up-to-date with industry trends, platform updates, and best practices in digital marketing.

Required Qualifications:

  • 3–6 years of experience in digital marketing with a focus on performance marketing.
  • Minimum 2+ years of hands-on experience managing Ads (Lead Gen Forms, Sponsored Content, InMail, etc.).
  • Proven experience working with US-based clients; understanding of the US market and customer behavior is essential.
  • Proficiency with Campaign Manager, Google Analytics, and other marketing tools.
  • Strong analytical skills and comfort with metrics, attribution models, and dashboards.
  • Excellent written and verbal communication skills.
  • Self-motivated, results-oriented, and able to work independently.

Nice to Have:

  • Experience with other paid platforms (Meta, Google Ads, Twitter/X).
  • Familiarity with marketing automation tools like HubSpot or Marketo.
  • Experience in SaaS or healthcare marketing is advantageous.

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