Digital Marketing Strategist, APAC

1 month ago


Delhi, Delhi, India ResMed Full time

The ResMed Global Marketing team is responsible for orchestrating campaigns, programs, and experiences for various external audiences. As our Digital Engagement Lead, you will be focused primarily on our APAC market and our Provider and DTC audiences.

This role directly supports omnichannel marketing strategists in both our Provider and DTC Marketing teams with digital marketing strategies, optimal mix of digital channels, KPIs, and target setting.

Key Responsibilities:

  • Lead the definition, design, execution, and measurement of all digital marketing strategies and tactics to deliver on the team's objectives and drive business outcomes.
  • Manage a team of digital campaign specialists to deliver digital campaigns and experiences in support of the ResMed go-to-market in APAC.
  • Define key results and targets, build estimates media and digital service investment, and digital resource capacity and overall campaign timing.
  • Ensure campaign specialists meet established schedules, help resolve technical and operational issues, and accomplish digital delivery goals.

Requirements:

  • You are a digital marketing expert with experience in digital channel strategy & account management, particularly in the healthcare / medical device industry.
  • 7+ years in client-facing roles that require a mix of influencing, validating, negotiating, understanding, and execution.
  • Ability to establish strong working relationships with customers, work effectively to lead and be part of a virtual & dispersed team, and ensure delivery milestones.
  • Strong collaboration skills, bringing teams together, identifying, and nurturing talent.

At ResMed, we focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace, and thriving on the innovative ideas this generates. If you're a digital marketing professional looking for a challenging and supportive environment, apply now.



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