Digital Marketing Leader

11 hours ago

Gandhinagar, Gujarat, India beBeeMarketing Full time ₹ 90,00,000 - ₹ 1,20,00,000
Senior Digital Marketing Strategist

We are seeking a highly skilled digital marketing professional to drive the development and implementation of paid media campaigns on Meta and Google platforms.

Job Summary:

The Senior Digital Marketing Strategist will be responsible for developing comprehensive campaign plans, allocating resources effectively, and monitoring campaign performance data to make data-driven adjustments.

Key Responsibilities:

  • Plan and execute paid media strategies that align with business objectives and target audience insights.
  • Develop campaign plans and allocate resources efficiently.
  • Analyze campaign performance data using analytics tools and make informed decisions to improve key metrics.
  • Collaborate with the creative team to develop impactful ad creatives.
  • Stay up-to-date with industry trends, updates, and innovations in Meta and Google advertising landscapes.
  • Manage advertising efforts and provide regular reporting to stakeholders.

Required Skills and Qualifications:

  • Proven experience in managing paid media campaigns on Meta and Google platforms.
  • Strong analytical skills with the ability to analyze campaign performance data.
  • Proficiency in using analytics and reporting tools.
  • Knowledge of A/B testing methodologies and experience optimizing campaigns for conversions.
  • Creative mindset with the ability to develop compelling ad copy and visuals.
  • Strong organizational skills and ability to manage multiple campaigns simultaneously.
  • Familiarity with other digital advertising platforms and tools is a plus.
  • Up-to-date knowledge of digital marketing trends, best practices, and industry standards.
  • Ability to work effectively in a team environment and collaborate with cross-functional teams.

Benefits:

This role offers a unique opportunity to join a dynamic team and contribute to the development of innovative digital marketing strategies.

What We Offer:

  • A competitive salary and benefits package.
  • Ongoing training and professional development opportunities.
  • A collaborative and dynamic work environment.

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