Digital Content Strategist

2 weeks ago


Varanasi, Uttar Pradesh, India 3i Consulting Pvt. Ltd. Full time
Job Title: Social Media Expert Creative Content Manager

We are seeking a highly skilled Social Media Expert with a passion for creative content creation to join our team at 3i Consulting Pvt. Ltd. As a key member of our marketing team, you will be responsible for developing and implementing social media strategies to enhance brand awareness, engagement, and traffic across various platforms.

Key Responsibilities:
  • Develop and Implement Social Media Strategies: Create and execute social media plans to increase brand visibility, engagement, and website traffic.
  • Content Creation: Produce high-quality, engaging, and original content for social media posts, blogs, newsletters, and campaigns that align with our brand voice and messaging.
  • Social Media Management: Schedule, manage, and monitor posts across various social media channels to ensure consistency and timeliness.
  • Stay Up-to-Date with Social Media Trends: Stay current with the latest social media trends, tools, and best practices to ensure our digital strategies remain effective.
  • Collaboration and Analysis: Work with internal teams to create visual content and support promotional campaigns, and analyze social media metrics to adjust strategies and improve engagement and conversion rates.
Requirements:
  • Proven Experience: Minimum 2 years of experience as a Social Media Specialist or similar role.
  • Content Writing Skills: Exceptional content writing skills with experience in writing for digital platforms, blogs, and social media.
  • Social Media Management: Expertise in managing social media platforms and tools such as Hootsuite, Buffer, or similar scheduling platforms.
  • SEO Understanding: Strong understanding of SEO and its relation to social media content.
  • Analytics Tools: Experience with analytics tools (Google Analytics, Facebook Insights, etc.) to track performance and suggest improvements.
  • Communication Skills: Excellent communication skills, attention to detail, and creativity.
Preferred Skills:
  • Graphic Design: Experience in graphic design and content creation using tools like Canva, Photoshop, or Illustrator.
  • Video Content Creation: Experience in video content creation for platforms such as YouTube and Instagram Reels.
  • Social Media Advertising: Understanding of social media advertising strategies and paid campaigns.


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