Social Media Marketing Professional

4 days ago


Vellore, Tamil Nadu, India beBeeMarketing Full time ₹ 1,80,000 - ₹ 4,20,000
Senior Social Media Marketing Specialist

The primary role of a Senior Social Media Marketing Specialist is to develop and execute high-quality social media strategies that increase brand awareness, drive engagement, and grow followers.

  • Develop and manage content calendars across multiple platforms (Instagram, Facebook, LinkedIn, Twitter, etc.)
  • Boost posts and run targeted ads using Meta Ad Manager & Meta Ad Booster
  • Set up and optimize paid ad campaigns to maximize reach, engagement, and ROI
  • Track and analyze key performance indicators (KPIs) such as Reach, Engagement, CTR, CPL, ROAS, etc. and report weekly/monthly
  • Develop and implement strategies to grow followers and improve brand visibility
  • Work closely with graphic designers or use tools like Canva for post creation
  • Engage with followers and respond to queries and comments promptly
  • Research and stay updated with social media trends and algorithm changes

Key Requirements:

  • 3-5 years of experience in social media marketing
  • Strong expertise in Meta Ad Manager & Meta Post Boosting
  • Ability to analyze data and make informed decisions
  • Basic graphic design skills or familiarity with tools like Canva/Photoshop
  • Good communication skills (written and verbal)
  • Self-motivated and deadline-oriented

Benefits:

  • Opportunity to work on high-profile social media campaigns
  • Collaborative and dynamic work environment
  • Ongoing training and development opportunities


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