
Digital Marketing Campaign Manager
1 day ago
We are seeking an experienced Digital Marketing Campaign Manager to drive growth and optimize campaigns across diverse verticals. The ideal candidate will have a solid background in digital marketing, with expertise in managing campaigns and analyzing performance metrics.
- Strong understanding of various inventories across display, email, programmatic, and campaign types - CPC, CPS, CPA.
- Monitor and analyze affiliate performance metrics to optimize campaigns and maximize ROI.
- Make use of data sources, Google Analytics, MMP platforms to deliver the best results for clients.
- Liaise with POCs of various affiliate partners to optimize campaigns.
- Mentor junior team members to support execution.
Requirements:
- Bachelor's degree in Marketing or related field.
- 1-3 years of experience in scaling campaigns across affiliate channels/partners.
- Strong knowledge of conversion funnels and optimization strategies.
- Excellent communication skills (oral and written) and ability to work with minimal supervision.
- Proficiency in MS Excel, Word, and PowerPoint.
Bonus Qualifications:
- Familiarity with fraud detection platforms and approach to drive clean and valuable traffic for clients.
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