Marketing Specialist Leader
3 weeks ago
Coimbatore - Marketing Manager- Branded Jewellery showroom
Salary: 10 LPA
Qualification: Any Graduate
Minimum Experience: 10 years in Any Branded Showroom
Age limit: 35 to 45
Roles and Responsibility:
- Responsible for the design and delivery of customer communication across all touch points for Omni channel business.
- Drive brand creatives across offline, digital and social media platforms.
- Assist in developing an annual brand calendar, manage budgets and track expenditures.
- Ensure adherence of brand guidelines across all touchpoints – including ATL/BTL activations.
- Map competition on product offerings / features, advertising and marketing initiatives and publish the actionable insights regularly.
- Track communication best practices across industries and share with internal stakeholders to derive inspiration.
- Plan, coordinate and timely execute all strategic and tactical campaigns for offline marketing as well as providing content support to digital teams - with help from external agencies.
- Lead brand collaboration and partnership opportunities explore new edge marketing opportunities.
- Work with internal teams and external agencies for content creation (photoshoot) / advertising and distribution materials across traditional and digital media.
- Be the point of contact for all external parties in the domain - agencies, vendors, media etc.
- Experience in buying into media vehicles / events / OTTs.
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