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4 days ago
Health insurance is a complex and rapidly evolving field, requiring content that is not only informative but also engaging and trustworthy. As a seasoned content writer, you will play a crucial role in creating high-quality content that educates Indian health insurance customers about various plans, processes, regulations, and benefits.
About the RoleWe are seeking an experienced content strategist to lead our content creation efforts in the health insurance space. The ideal candidate will have a deep understanding of health insurance topics and be able to create clear, concise, and compelling content that resonates with our target audience.
Key Responsibilities:- Develop in-depth articles on health insurance topics, utilizing AI tools effectively to enhance content quality.
- Build trust and credibility through E-E-A-T principles, incorporating citations, expert inputs, disclaimers, and fact-checking.
- Verify claims and information using authentic sources such as IRDAI documents, insurer terms and conditions, government portals (PMJAY, MOHFW, etc.).
- Benchmark competitors to ensure our content remains competitive and ahead of the curve.
The opportunity to make a meaningful impact in the health insurance content landscape in India, bringing clarity to complexity and raising the bar for quality content.
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