Content Creation Strategist

7 days ago

Thiruvananthapuram, Kerala, India beBeeContent Full time ₹ 4,80,000 - ₹ 5,76,000
Senior Content Writer & Solutions Content Lead

This role requires a strategic thinker and high-caliber content professional capable of delivering impactful, research-driven content that aligns with our consulting and automation-driven marketing philosophy.

The ideal candidate will have a proven track record in creating high-performance B2B/B2C content, especially within technology, consulting, and vertical-specific domains including retail, manufacturing, engineering, pharma, BFSI, and education.

Key Responsibilities:
  • Strategic Content Planning: Develop and execute comprehensive content strategies that support clients offerings, automation solutions, and client marketing objectives.
  • Content Development & Optimization: Create, edit, and optimize high-impact content for digital platforms, including web pages, blogs, whitepapers, case studies, solution briefs, infographics, press releases, and thought leadership articles.
  • Thought Leadership & Executive Ghostwriting: Produce authoritative thought leadership pieces, ghostwritten articles for CXOs, and executive content that position the customer and its clients as industry pioneers.
  • Multiformat Content Creation: Conceptualize and storyboard content for long-form articles, podcasts, corporate videos, webinars, and multimedia assets aligned with our automation and digital transformation focus.
  • Marketing & Sales Collateral: Develop compelling marketing assets such as campaign landing pages, service portfolios, solution kits, brochures, and info-graphics to support lead generation and sales efforts.
  • Research & Industry Analysis: Leverage industry data, market research, and emerging tech trends to produce credible, relevant, and future-ready content.
  • Leverage Tech & Automation: Integrate latest marketing automation tools, AI-driven content platforms, and analytics to produce high-quality content swiftly and efficiently.
  • Performance Monitoring: Use SEO and analytics tools to track content engagement, optimize for discoverability, and measure impact.
  • Project & Stakeholder Management: Organize and prioritize multiple projects, ensuring timeliness, quality, and client satisfaction.
  • Innovation & Best Practices: Stay updated on industry trends, emerging content formats, and technological advancements to continually enhance content effectiveness.

As a senior content writer and solutions content lead, you will be responsible for developing and executing comprehensive content strategies that support clients' offerings, automation solutions, and client marketing objectives.

We are looking for a highly skilled content creator who can create high-impact content for digital platforms, including web pages, blogs, whitepapers, case studies, solution briefs, infographics, press releases, and thought leadership articles.

The ideal candidate will have a proven track record in creating high-performance B2B/B2C content, especially within technology, consulting, and vertical-specific domains including retail, manufacturing, engineering, pharma, BFSI, and education.

You will work closely with cross-functional teams to develop compelling marketing assets such as campaign landing pages, service portfolios, solution kits, brochures, and info-graphics to support lead generation and sales efforts.

We are committed to staying ahead of the curve in terms of industry trends, emerging content formats, and technological advancements to continually enhance content effectiveness.

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