Digital Marketing Strategy Executive

2 days ago


Ahmedabad, Gujarat, India IMS Group Full time
Company Overview
IMS Group is a leading provider of innovative solutions in the A/E/C industry. Our mission is to deliver cutting-edge digital marketing strategies that drive business growth and success.

Job Description
We are seeking an experienced Digital Marketing Strategy Executive to join our team. In this role, you will be responsible for developing and implementing integrated digital marketing campaigns across various channels, including social media, email, SEO, SEM, and content marketing.

Key Responsibilities:
• Plan and execute digital marketing campaigns to drive online visibility, engagement, and conversions
• Create and curate engaging content for various digital platforms, including social media posts, blog articles, infographics, and videos
• Manage and grow the company's presence on social media platforms
• Optimize website content for search engines to improve organic search rankings
• Develop email marketing campaigns to nurture leads and engage customers

Required Skills and Qualifications
To succeed in this role, you will need:
• Minimum 1 year of relevant work experience
• Knowledge and experience of SEO, SEM, social media advertising, and content marketing strategies
• Excellent writing skills, communication, and articulation skills
• Creative thinking and ability to develop compelling content and campaigns
• Analytical mindset and ability to interpret data
• Time management skills and ability to manage multiple projects simultaneously
• Knowledge with Canva is preferred

Benefits
As a Digital Marketing Strategy Executive at IMS Group, you can expect a competitive compensation package, opportunities for professional growth and development, and a dynamic work environment.

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