
Fashion Marketing Specialist
6 days ago
About The Job
Role OverviewWe are looking for a Digital Communications Manager to join our team. This is an exciting opportunity to work with a leading e-commerce platform dedicated to providing customers with the best in style.
The ideal candidate will have experience in digital communication and be able to elevate brand voice and storytelling across all channels. They should also be able to maintain consistent tone and style guidelines across teams and platforms.
Key ResponsibilitiesDigital Storytelling & Strategy- Elevate brand voice and storytelling across all digital channels, including website, social media, emailers, and messaging platforms.
- Maintain consistent tone and style guidelines across teams and platforms.
- Develop engaging campaigns that reinforce our positioning as a premier destination for curated, modern fashion.
- Align campaigns with product drops, festivals, collaborations, and brand initiatives.
- Ideate and execute cohesive campaigns from concept to completion.
- Create and deliver all digital communication assets, including static creatives, videos, GIFs, emailers, and website banners.
- Confidently model and create engaging content as the face of the brand for specific campaigns.
- Oversight end-to-end execution of visual content ensuring brand aesthetics are maintained.
- Manage day-to-day digital communication across platforms to ensure timely, engaging, and relevant messaging.
- Support growth and engagement by producing creative content that drives conversations, shares, and saves.
- Stay updated on digital communication trends, platform updates, and content formats.
- Introduce new ideas for storytelling and brand expression that resonate with the evolving audience.
- Utilize AI tools for content creation.
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