Digital Campaign Strategist

2 days ago

Rajkot, Gujarat, India beBeeCampaign Full time US$ 9,00,000 - US$ 12,00,000
Senior Campaign Manager

As a Senior Campaign Manager, you will be responsible for designing and executing end-to-end campaign and customer lifecycle activities for postpaid and prepaid segments. You will develop and implement campaign strategies to enhance customer engagement and increase revenue.

The ideal candidate will collaborate with stakeholders to gather and prioritize requirements, work closely with development teams to ensure successful product implementation, conduct regular system audits, and propose improvements.

You will also coordinate resolution of issues and technical problems during implementation, analyze complex datasets, extract insights, and produce clear analytical documentation.

Required Skills:

  • Expertise in CRM systems and campaign management tools
  • Knowledge of Martech solutions like Unica, SAS Marketing, Pega, Adobe
  • Familiarity with Unix/Linux commands
  • Proficiency with databases (PostgreSQL, Oracle, MSSQL)
  • Ability to read logs and work with JSON/SOAP API integrations

Preferred Qualifications:

  • Experience in Campaign, CRM, or other customer-facing areas
  • Proven telecom sector background
  • Knowledge of Arabic - preferred but not required

Responsibilities:

  • Design and execute end-to-end campaign and customer lifecycle activities for postpaid and prepaid segments
  • Develop and implement campaign strategies to enhance customer engagement and increase revenue
  • Collaborate with stakeholders to gather and prioritize requirements and write user stories
  • Work closely with development teams to ensure successful product implementation
  • Conduct regular system audits and propose improvements
  • Coordinate resolution of issues and technical problems during implementation
  • Analyze complex datasets, extract insights, and produce clear analytical documentation
  • Write complex SQL scripts for data extraction and reporting
  • Develop and execute test scenarios with clients

Key Performance Indicators:

  • Enhanced customer engagement and increased revenue through effective campaign strategies
  • Improved collaboration with stakeholders and development teams
  • Increased efficiency in system audits and proposed improvements
  • Resolution of technical problems during implementation

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