
Chief Marketing Officer Candidate
1 week ago
We are seeking a talented Marketing Analyst & Executive to join our team. As a key member of our marketing department, you will be responsible for managing the entire marketing cycle — from generating leads, running campaigns, and analyzing performance, to supporting sales with actionable insights.
- The ideal candidate should possess strong analytical and execution-driven skills, capable of turning market data into strategies while actively implementing campaigns that deliver measurable business growth.
Key Responsibilities:
- Lead Generation & Prospecting:
- IDentify potential leads through digital campaigns, social media, email, events, and partnerships.
- Research and qualify leads using CRM, industry databases, and other relevant tools.
- Maintain a healthy pipeline of prospects and hand over qualified leads to the sales team.
- Execute targeted campaigns (cold email, ads, events, content) to attract new customers.
Marketing Execution:
- Plan and implement campaigns across SEO, SEM, email, social media, paid ads, and offline channels.
- Create engaging marketing content (posts, blogs, case studies, brochures, presentations).
- Manage brand visibility across online and offline platforms.
- Coordinate with design and product teams to create customer-centric messaging.
Marketing Analytics & Insights:
- Track lead sources, campaign ROI, customer acquisition cost, and conversion rates.
- Generate weekly/monthly reports on campaign performance, lead funnel, and market trends.
- Analyze competitor activities and industry developments to refine strategies.
- Provide actionable insights for optimizing campaigns and improving sales outcomes.
Required Skills & Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- Less than 2 years or 2 years of experience in lead generation, digital marketing, and campaign management.
- Proficiency in CRM tools (Zoho, HubSpot, Salesforce, etc.).
- Strong knowledge of digital marketing platforms (Google Ads, Facebook Ads, SEO tools).
- Analytical mindset with skills in Excel, Google Analytics, or BI tools.
- Excellent communication, presentation, and content writing skills.
Preferred Skills (Good to Have):
- Experience in B2B / SaaS / ERP industry marketing.
- Knowledge of marketing automation & drip campaigns.
- Familiarity with Power BI/Tableau for data visualization.
Key Attributes:
- Data-driven and result-oriented.
- Strong balance between creativity and analytical thinking.
- Team player with ability to support sales and management.
Position Details:
- Job Title: Marketing Analyst & Executive
- Location: Remote
- Employment Type: Full-time
This is an exciting opportunity to join a dynamic team and contribute your skills and expertise to drive business growth. If you are a motivated and results-driven individual looking for a challenging role, we encourage you to apply.
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