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Digital Content Strategist

2 weeks ago


Mangalore, Karnataka, India beBeeContent Full time ₹ 80,00,000 - ₹ 1,20,00,000

Job Overview

We are looking for a Digital Content Strategist to assist and own our YouTube growth strategy.

The successful candidate will drive subscriber growth, watch time, retention, CTR, and engagement.

The role involves planning and managing content calendar: frequency, formats, playlists, and uploads. Optimizing content for YouTube SEO: metadata, titles, tags, thumbnails, descriptions is also key. Running A/B testing on thumbnails, titles, and posting schedules will be part of the job. Tracking and analyzing audience behavior + analytics to refine strategy in real time is crucial.

Required Skills & Qualifications

To succeed in this role, you should have:

  • 1-2 years of proven experience managing and scaling YouTube channels.
  • Strong understanding of YouTube algorithms and audience behavior.
  • Proficiency with YouTube Studio, Analytics, Google Trends, TubeBuddy, VidIQ.
  • Balance of creative storytelling + data-driven decision making.
  • Proactive, independent, and growth-focused mindset.

Benefits

You will be part of a supportive team that will help you execute your marketing ideas. You will also get a great learning environment that will help you polish your marketing skills across platforms.

What We Are Looking For

We are assembling a team of driven, fun, and passionate people who are excited about solving hard problems in Indian healthcare. If you have a creative mind, love interacting with new people, and are a YouTube native, we'd love to hear from you.