Lead Food Brand Developer

24 hours ago


Bikaner, Rajasthan, India beBeeMarketer Full time ₹ 15,00,000 - ₹ 25,00,000

Job Purpose:

We seek a skilled professional to build and scale a new food brand from inception.

The ideal candidate will drive the brand's strategy, positioning, and market presence across digital, retail, D2C, and marketplaces.

Key Responsibilities & Accountability:

• Develop and implement a comprehensive brand strategy, value proposition, and messaging framework.

• Design and execute integrated marketing campaigns that engage target audiences and drive business impact.

• Collaborate with cross-functional teams and external partners to ensure seamless campaign execution.

Functional Competencies:

• Brand Strategy & Positioning

• Integrated Marketing Execution

• Consumer Insights & Analytics

• E-commerce & D2C Management

Job Specification:

• 4–5 years of experience in brand management/marketing (preferably in Foods, Personal Care, or Home Care categories).

• Graduate/MBA in Marketing, Brand Management, or related field.

• Proven track record of building brands on D2C and marketplaces, working with agencies/creators, managing campaigns, and handling brand-related tasks.



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