
Digital Marketing Specialist
18 hours ago
This is a remote opportunity for a skilled professional to work in the US time zone.
About The Opportunity:We are seeking a data-driven, creative, and growth-minded marketing specialist to develop and execute innovative digital strategies.
Key Responsibilities:- Plan, execute, and optimize paid video campaigns on YouTube to generate high-quality leads.
- Develop audience research and targeting strategies to achieve maximum ROI.
- Collaborate with our creative team to design engaging video ads and scripts.
- Monitor campaign performance, run A/B tests, and ensure successful execution.
- Prepare and present campaign reports to stakeholders.
- 3-5 years of experience in running paid video campaigns.
- Strong track record of generating qualified B2B leads through video advertising.
- Hands-on experience with Google Ads and YouTube Ads Manager.
- Excellent knowledge of audience targeting, funnel creation, and retargeting.
- Creative thinker with ability to write compelling copy and optimize ad creatives.
- Data-driven mindset — making decisions based on metrics.
- Strong communication skills and ability to collaborate remotely.
- Experience with Ads/Google Ads.
- Video editing or scriptwriting skills.
- Previous work with B2B markets.
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