
Freelance Visual Identity Specialist
3 days ago
About Funspire:
We believe in the power of play and create toys that spark joy, curiosity, and developmental growth for children.
We're now channeling our passion into a new line of innovative, high-quality, baby care products. A talented designer is needed to help shape its visual soul.
The Opportunity:
We are seeking a skilled Freelance Brand Designer to craft the entire visual identity for our baby care line. This is about creating a world that resonates with both babies and their parents. This project offers excellent potential for ongoing collaboration.
What You'll Do:
- Collaborate with our team to understand our vision for safe, fun, and functional baby care.
- Design a logo and brand mark that is cute, trustworthy, and modern.
- Develop a full brand identity system that appeals to parents while captivating little ones.
This will include:
A warm color palette, child-friendly typography, whimsical iconography and patterns. Create a comprehensive brand style guide to ensure consistency.
Design mockups for product packaging, labels, and initial marketing collateral.
Who You Are (Our Perfect Match):
- 2+ years of professional experience in brand identity and logo design.
- A strong portfolio showcasing your ability to create warm, engaging, and trustworthy visual identities.
- You understand how to design for a dual audience: the parent who buys and the child who uses.
- Ability to take creative direction, iterate on feedback, and meet deadlines.
A self-starter who can work independently in a remote setting is ideal.
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