Product Line Manager

3 weeks ago


Chennai, Tamil Nadu, India Kemin Industries Full time

Job Summary

We are seeking a skilled Product Line Manager to join our team at Kemin Industries. As a Product Line Manager, you will be responsible for driving market share growth, life cycle management, and gross margin improvement for your assigned product portfolio.

Key Responsibilities

  • Develop and execute communication and promotional strategies for your products, working closely with internal and external customers.
  • Contribute to key sales projects and support the sales team in moving projects through different customer transformation stages.
  • Work with Purchasing and Operations to keep raw material costs competitive, and with Manufacturing and Finance to reduce product standard costs.
  • Develop and execute counteract strategies for competition, and equip the sales team with comprehensive information about your product portfolio compared to competition.
  • Ensure the delivery of quality and consistent products to the market.
  • Work with Purchase, Manufacturing, and Finance to evaluate ways to reduce standard costs.
  • Set product strategy and work with sales to set market prices and volume discount schedules.
  • Conduct market analyses, monitor market share, and match features and benefits to ensure a competitive sales approach.
  • Translate research data into product performance updates and technical bulletins.
  • Assist in writing technical bulletins and developing and presenting PowerPoint presentations.
  • Train sales staff on products, make presentations to customers at the request of sales staff, and develop product line strategies.
  • Maximize market share and gross margin growth for product line(s) on an annual basis.
  • Participate in the Product Innovation Process through new product concept submissions and champion products through the process to launch.
  • Effectively manage projects as a Project Manager.

Qualifications

  • Bachelor's degree in Animal Nutrition with 2-4 years of experience in Marketing.

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