Senior Product Presentation Specialist

1 week ago

Lucknow, Uttar Pradesh, India beBeeMerchandising Full time ₹ 12,00,000 - ₹ 16,00,000
Job Description

As a Senior Visual Merchandiser, you will be responsible for creating visually appealing product displays and layouts that align with the brand image and merchandising guidelines.

  1. Plan and design product displays that showcase products in an attractive and engaging manner.
  2. Refresh displays regularly to reflect seasonal themes, new arrivals, and promotional events.
  3. Lead store setup activities according to company standards and strategic direction.
  4. Liaise with the marketing team to conceptualize and implement new in-store displays and advertisements aligned with brand campaigns.
  5. Create displays that offer a seamless and inspiring shopping experience.
  6. Highlight product features, craftsmanship, and value through engaging presentation.
  7. Ensure displays reflect current and forecasted market trends as per company strategy.
  8. Gather and incorporate customer feedback to enhance the visual merchandising experience.
  9. Coordinate with store managers and sales teams to implement visual merchandising strategies and uphold brand standards.
  10. Partner closely with the marketing team to synchronize in-store visuals with campaign timelines, media launches, and promotions.
  11. Stay updated with industry trends, competitor activities, and evolving customer preferences.
  12. Recommend innovative and trend-forward visual merchandising ideas to keep the brand competitive.
  13. Strategically utilize store space to enhance product visibility and increase sales opportunities.
  14. Ensure store layouts support smooth navigation and an intuitive shopping experience.
  15. Oversee store conditions and display quality to maintain a clean, attractive, and consistent brand presence across all retail locations.
  16. Ensure compliance with corporate visual merchandising guidelines, display principles, and hygiene standards.
  17. Train and guide in-store staff on visual merchandising best practices and upkeep of displays.
  18. Promote understanding of the correlation between effective visual merchandising and sales performance.
  19. Track and analyse the impact of visual merchandising efforts on footfall and sales metrics.
Required Skills & Qualifications
  • Visual Merchandising
  • Store Display Design
  • Trend Analysis
  • Customer Experience Enhancement
  • Collaboration & Coordination
  • Training & Guidance
  • Performance Monitoring

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