Senior Product Analyst

1 day ago


Mumbai, Maharashtra, India Purplle Full time

Purplle is a leading e-commerce platform in India, seeking a Senior Product Analyst to join their team in Mumbai.

The estimated salary for this role is ₹1,200,000 - ₹1,800,000 per annum, depending on experience.

About the Role:

The Senior Product Analyst will be responsible for working closely with the product team to define the product roadmap. Key responsibilities include generating user insights that will help define the product roadmap and estimating the impact of features to be rolled out.

Key Responsibilities:

  • Collaborate with the product team to identify and prioritize new features, enhancements, and experiments based on data-driven insights.
  • Analyze data from various sources, including app analytics platforms and market research, to identify trends, patterns, and insights related to app performance and user behavior.
  • Develop and maintain dashboards, reports, and visualizations to provide timely and accurate information on key metrics.
  • Create Analytics Requirements Documents (ARDs) to identify events that need to be added as part of any new features.
  • Drive execution of product initiatives/projects with cross-functional teams, such as automating manual processes using advanced data handling methods.

Requirements:

  • Minimum qualifications: BTech
  • 3+ years of analytics experience, preferably in e-commerce
  • Proficient in SQL, Excel, impact estimation, A/B testing concepts, and generating user insights from data
  • Excellent problem-solving skills and ability to translate complex data into actionable insights


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