Travel Industry Advertising Expert

2 weeks ago

Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,40,000
Job Title:

PPC Ads Specialist

", "

As a seasoned Digital Marketing professional, you will play a key role in driving our online presence. With 3-4 years of experience managing Google Ads campaigns and a proven track record in the travel industry, you will be responsible for developing, implementing, and managing marketing strategies that promote our unique experiences.

Key Responsibilities:

  • Create, manage, and optimize Google Ads campaigns to drive traffic and conversions.
  • Develop and execute Meta Ads (Facebook and Instagram) strategies to increase brand awareness and engagement.
  • Generate and analyze performance reports to measure the effectiveness of campaigns and make data-driven decisions.
  • Implement and manage tracking tags for accurate data collection and reporting.
  • Conduct thorough keyword research to identify opportunities and optimize ad campaigns.
  • Write compelling ad copy that resonates with the target audience and drives action.
  • Continuously monitor and optimize campaigns to improve performance and achieve KPIs.
  • Work closely with the content, design, and sales teams to ensure cohesive marketing strategies.

Requirements:

  • Bachelor's degree in marketing, business, or a related field.
  • 3-4 years of hands-on experience managing Google Ads campaigns.
  • Proven experience in the travel industry.
  • Strong understanding of digital marketing concepts and best practices.
  • Proficiency in Google Ads, Meta Ads, and analytics tools.
  • Excellent analytical skills and attention to detail.
  • Strong communication and teamwork skills.
  • Ability to manage multiple projects and meet deadlines.

What We Offer:

We offer a dynamic work environment where you can grow your career while making a real impact on our mission to curate unforgettable experiences for travelers. If you're an ambitious, self-motivated individual who thrives in fast-paced environments, we'd love to hear from you.

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