Social Media Engagement Specialist

1 day ago

Davangere, Karnataka, India beBeeInfluencer Full time ₹ 80,00,000 - ₹ 1,20,00,000

Job Title: Social Media Engagement Specialist

Location: Mumbai, Mahim

Experience: 2+ years of experience in a related field.

The Social Media Engagement Specialist is responsible for identifying, managing, and nurturing relationships with social media influencers to maximize brand reach and engagement. This role requires a deep understanding of social media platforms, influencer trends, and digital marketing strategies to create successful influencer campaigns that align with business objectives.

Key Responsibilities:

  • Influencer Identification & Outreach: Source and onboard social media influencers aligned with brand values and target audiences.
  • Campaign Development: Collaborate with marketing teams to design engaging influencer campaigns, setting clear objectives and performance metrics.
  • Relationship Management: Build and maintain strong, long-term social media influencer relationships; oversee communications, contracts, and content timelines.
  • Performance Tracking: Monitor and analyze influencer campaign performance; report on key metrics, ROI, and insights for continuous improvement.
  • Trend Analysis: Stay updated on industry trends, platform updates, and emerging social media influencers to keep campaigns fresh and relevant.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media management or influencer marketing.
  • Strong knowledge of digital marketing and social media platforms.
  • Excellent communication, negotiation, and organizational skills.

We are committed to creating an inclusive and diverse work environment. We encourage candidates from diverse backgrounds to apply.

Please share your CV at the designated talent acquisition email address.

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