Digital Marketing Specialist
5 days ago
We manufacture high-quality Bed Linen and Bath linen products.
The Role
As a Digital Marketing Executive at The Wood White India, you will play a pivotal role in driving our digital marketing strategies to enhance brand visibility, drive online traffic, and generate leads. This role offers an excellent opportunity for individuals with a passion for digital marketing to kick-start their career in a fast-paced and dynamic environment.
Key Responsibilities
- Develop and implement digital marketing campaigns to promote our products and services across various online platforms.
- Manage and optimize social media channels to engage with our audience and increase brand awareness.
- Create compelling content for social media posts, blogs, and other digital channels to attract and retain customers.
- Monitor and analyze the performance of digital marketing campaigns using analytics tools to track key metrics and identify areas for improvement.
- Conduct market research to stay updated on industry trends and consumer preferences, and leverage insights to refine marketing strategies.
- Collaborate with cross-functional teams, including sales and design, to align digital marketing efforts with overall business objectives.
- Stay informed about emerging digital marketing technologies and best practices, and proactively recommend innovative ideas to enhance our online presence.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Strong understanding of digital marketing concepts, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency in using digital marketing tools and platforms such as Google Analytics, Facebook Ads Manager, and Hootsuite.
- Excellent written and verbal communication skills, with the ability to create engaging content for different digital channels.
- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
- A creative mindset with a passion for staying updated on the latest trends and technologies in digital marketing.
- Prior experience or internships in digital marketing will be an added advantage.
What We Offer
- Opportunity to work with a company with a solid track record of performance.
- Leadership role with opportunities for growth and development.
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