Digital Forecasting Specialist

Job Summary

• We are seeking a highly skilled Business Planning and Forecasting Analyst to join our team. This is an exciting opportunity for a data-driven professional to drive business planning and forecasting analytics at e-commerce, responsible for planning and delivering business targets.

About the Role

• Drive business performance forecasting by owning and driving the overall EM e-com Business Performance Reporting (Sales, KPIs) and the EM e-com Forecasting practice (Forecast Review, Forecast Accuracy).
• Identify demand gaps, risks, and uplift and provide visibility and actionable advice to stakeholders to ensure targets are achieved.
• Manage and advise stakeholders to adopt and adhere to the agreed forecast and demand management approach and follow-up actions.
• Ensure tools and systems daily routines activities, refresh, updates, and scheduling.
• Support deep-dives, ad-hoc analysis, and contextual dashboards with relevant platforms and channels.
• Develop and maintain a strong stakeholder network with a high level of trust that facilitates actionability of insights.
• Advise stakeholders to define goals, select appropriate KPIs, monitor performance, and derive trends and opportunities.
• BUILD a strong internal and external network, informing the Digital community on the latest trends and technological advances.
• Maintain quality, set good development practices, and define standards that keep the focus on the right things.
• Enable and Support Products Analytics, working side by side in symbiosis with the EM e-com Buying and Trading function.
• Create new trading capabilities for the business and align with cross-functional stakeholders to implement and enhance the framework for order and article level profitability that will serve as the foundation for marketing campaign and range effectiveness.
• Work directly with business partners to optimize our own site, partner offerings, app, drive marketing campaigns from assortment to target audience, and generate insights to maximize sales opportunities.
• Monitor and analyze market trends and competitor activities and derive conclusions for the growth and optimization of Digital sales, identifying gaps, opportunities, and risks within EM e-com business and the digital marketplace landscape.
• Develop and maintain a strong stakeholder network with a high level of trust that facilitates actionability of insights.

Key Responsibilities:

• Business Performance Forecasting
• Own and drive the overall EM e-com Business Performance Reporting (Sales, KPIs)
• EM e-com Forecasting practice (Forecast Review, Forecast Accuracy)

Requirements

• Degree with focus in Business, Finance, Economics, Math, or related field preferred, or equivalent combination of education and experience.
• Minimum 5 years of experience working in eCommerce Business planning, Data Analytics, Business Intelligence, Demand forecasting, or equivalent experience.
• Experience in e-commerce environment preferred.
• Experience in data handling and analytics platforms, especially in their integration or deriving insights requiring multiple sources.

Desirable Qualifications

• Experience in leading cross-geography teams.
• Broad understanding and passion for Digital and e-commerce.
• Understanding of multi-platform e-commerce.
• Deep knowledge of Digital and e-commerce analytics.
• Ability to efficiently work in a cross-functional organization, ability to develop influential and collaborative relationships with stakeholders from digital and non-digital disciplines on all levels.
• Excellent communication and negotiation skills, comfortable presenting business challenges and opportunities at various organizational levels.
• A passion for contributing to new data capabilities, tools, and frameworks.
• Interest in back-of-house development of analytics capabilities.
• Devotion to accuracy, reliability, rigor, and user-focused design.
• Meticulous, high attention to details with a bias to action.
• Outspoken and confident.
• Broad understanding of and passion for the sports and fashion/entertainment industry.

Hard Skills

• Experience in Digital Analytics, BI, Financial, Digital tools.
• Hands-on experience with data visualization, and analytics tools and disciplines.
• Proficient in MS Office (with Excellent skills in Excel). Preferred Alteryx or at least one querying language.

Additional Requirements

• Experience in forecasting and predictive models.
• Advanced experience with Analytics Blending Visualization Tools (PowerBI, MicroStrategy, SQL).
• Understanding of traffic analytics, marketing media KPIs, and ROI.
• Experience with Web Analytics and Native app (iOS/Android) analytics (Adobe Analytics, Google Analytics, Amplitude, AppsFlyer, FireBase).
• Experience with Advanced Analytics Tools/language such as R/Python is good to have.
• Experience in relevant digital disciplines (e-com, Social, online communities, loyalty programs, CRM, SEO/SEM).
• Experience with AB and Multi-variate testing tools preferred (e.g. Optimizely, VWO, Test Target).
• Experience in working with data science and engineering teams.

Culture Code

• COURAGE: Speak up when you see an opportunity; step up when you see a need.
• OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
• RESPECT: Value all players. Display empathy, be inclusive, and show dignity to all.