
Highly Skilled Digital Marketing Professional
12 hours ago
Job Title: Performance Marketer
">Description:
We are seeking a highly skilled professional to develop and execute performance marketing campaigns across digital channels. The ideal candidate will have experience managing Google Ads, Meta Ads and LinkedIn Ads for traffic, leads, and conversions.
Responsibilities:
- Develop and execute performance marketing campaigns across PPC, display, social media, and affiliate marketing platforms.
- Collaborate on defining campaign goals, target audience, messaging, and creative assets with cross-functional teams.
- Plan, create, and optimize Google Ads, Meta / Facebook, LinkedIn, and Bing Ads campaigns for measurable results and ROI/ROAS.
- Implement display advertising campaigns and utilize retargeting strategies across relevant ad networks.
- Analyze campaign metrics to optimize performance through A/B testing and landing page experiments.
- Manage digital marketing budgets effectively and allocate spend based on ROI and ROAS targets.
Requirements:
- Bachelor's degree in Marketing, Advertising, Business, or related field.
- Proven experience managing Google Ads, Meta Ads, and LinkedIn Ads campaigns with a focus on driving measurable results and ROI/ROAS.
- Strong analytical skills with ability to interpret data, draw insights, and make data-driven decisions.
- Excellent communication skills with ability to collaborate effectively with cross-functional teams.
- Experience with Google Analytics and other digital marketing analytics tools is a plus.
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