Head of Digital Content Creation

11 hours ago


Gurgaon, Haryana, India Unikon Full time

About Our Opportunity

We're seeking a highly skilled and experienced Head of Digital Content Creation to join our team at Unikon, a leading tech organization.

The successful candidate will be responsible for driving the creation of impactful, tech-focused content strategies that resonate with diverse audiences and position our brand as a thought leader in the industry.

Key Responsibilities:

  1. Develop and execute a comprehensive content strategy that meets the needs of a technology-driven audience.
  2. Oversee the creation and dissemination of high-quality content, including technical blogs, whitepapers, case studies, videos, and social media content.
  3. Collaborate with product, engineering, and marketing teams to produce content that highlights technical innovations and solutions.
  4. Establish and maintain brand voice, ensuring consistency across all channels.
  5. Use analytics and data-driven insights to assess content performance and adjust strategies to optimize engagement and ROI.
  6. Stay informed about tech industry trends, emerging technologies, and competitor activities to inform content planning.
  7. Lead, mentor, and manage a team of content creators, ensuring alignment with organizational goals.
  8. Build relationships with external partners, such as tech influencers, bloggers, and industry leaders, to amplify content reach.

Requirements:

  1. Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field.
  2. 5+ years of experience in content strategy, with a focus on the technology sector.
  3. Strong portfolio showcasing technical content and thought leadership campaigns.
  4. Expertise in digital marketing, SEO, and social media strategies.
  5. Exceptional writing, editing, and storytelling skills, with the ability to simplify complex technical concepts.
  6. Proficiency with content management systems and marketing automation platforms.
  7. Strong leadership skills with a track record of managing and developing creative teams.

Salary: $150,000 - $220,000 per annum, depending on experience.



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