Head of Digital Content Creation
11 hours ago
About Our Opportunity
We're seeking a highly skilled and experienced Head of Digital Content Creation to join our team at Unikon, a leading tech organization.
The successful candidate will be responsible for driving the creation of impactful, tech-focused content strategies that resonate with diverse audiences and position our brand as a thought leader in the industry.
Key Responsibilities:
- Develop and execute a comprehensive content strategy that meets the needs of a technology-driven audience.
- Oversee the creation and dissemination of high-quality content, including technical blogs, whitepapers, case studies, videos, and social media content.
- Collaborate with product, engineering, and marketing teams to produce content that highlights technical innovations and solutions.
- Establish and maintain brand voice, ensuring consistency across all channels.
- Use analytics and data-driven insights to assess content performance and adjust strategies to optimize engagement and ROI.
- Stay informed about tech industry trends, emerging technologies, and competitor activities to inform content planning.
- Lead, mentor, and manage a team of content creators, ensuring alignment with organizational goals.
- Build relationships with external partners, such as tech influencers, bloggers, and industry leaders, to amplify content reach.
Requirements:
- Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in content strategy, with a focus on the technology sector.
- Strong portfolio showcasing technical content and thought leadership campaigns.
- Expertise in digital marketing, SEO, and social media strategies.
- Exceptional writing, editing, and storytelling skills, with the ability to simplify complex technical concepts.
- Proficiency with content management systems and marketing automation platforms.
- Strong leadership skills with a track record of managing and developing creative teams.
Salary: $150,000 - $220,000 per annum, depending on experience.
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