Market Research Survey Data Processing Expert

6 days ago


Mumbai, Maharashtra, India Datamatics Full time
Job Title: Market Research Survey Data Processing Expert

We are seeking a highly skilled Market Research Survey Data Processing Specialist with expertise in Q programming language to join our team at Datamatics. The ideal candidate will have a thorough understanding of survey data processing and be proficient in various analytical techniques and tools.

About the Role

The successful candidate will process and analyze market research survey data using Q programming language, create and interpret Frequency Tables, Nets, and Descriptive Statistics (Mean, Median, Mode). They will also perform Top 2 Box, Bottom 2 Box, and Net Promoter Score (NPS) analysis, apply weighting techniques to survey data, develop and analyze banners, and conduct impact analysis, twinning, and norms writing.

Key Responsibilities:
  • Process and analyze market research survey data using Q programming language
  • Create and interpret Frequency Tables, Nets, and Descriptive Statistics (Mean, Median, Mode)
  • Perform Top 2 Box, Bottom 2 Box, and Net Promoter Score (NPS) analysis
  • Apply weighting techniques to survey data
  • Develop and analyze banners
  • Conduct impact analysis, twinning, and norms writing
  • Develop and optimize SQL queries and stored procedures for data extraction and manipulation
  • Utilize Tableau and SPSS for data visualization and additional analysis
Requirements:
  • Bachelor's degree in Statistics, Data Science, Market Research, or a related field
  • Proven experience in market research survey data processing
  • Proficiency in R scripting for data cleaning, variable recoding, and function writing
  • Strong expertise in SQL for data queries and stored procedures
  • Nice to have experience with data visualization tools like Tableau
  • Familiarity with SPSS is highly recommended
  • Excellent analytical skills with a focus on impact analysis, twinning, and norms writing
  • Strong attention to detail and the ability to manage multiple projects simultaneously
  • Excellent communication skills and the ability to work effectively in a team environment

Estimated salary for this role is $90,000 per annum, based on location and industry standards.



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