Content Strategist

2 days ago

Lucknow, Uttar Pradesh, India beBeeCopywriter Full time ₹ 15,00,000 - ₹ 25,00,000

Job Summary:

  • We're seeking a talented copywriter to craft compelling content for our digital touchpoints, including ads, email marketing campaigns, product packaging, website banners, landing pages, and social media platforms.

Key Responsibilities:

  • The ideal candidate will develop engaging content scripts for video, influencer campaigns, and brand storytelling initiatives.
  • They'll maintain a consistent brand voice and messaging across all communication channels, ensuring alignment with brand guidelines and tone.
  • Close collaboration with designers, marketers, and product teams is essential to integrate copy seamlessly with visual assets for maximum impact.
  • The successful candidate will edit, proofread, and refine content for grammar, clarity, brand tone, and engagement—ensuring all content is polished and persuasive.
  • Staying up-to-date with industry trends, competitor messaging, and customer behavior is crucial to continuously improve content quality and relevance.

Requirements:

  • At least 2–4 years of proven copywriting experience, preferably in a digital agency or e-commerce business.
  • A strong portfolio demonstrating versatility in content formats is essential.
  • Exceptional command of English—excellent grammar, storytelling ability, and vocabulary—are required.
  • Experience writing for both short-form (headlines, CTAs, social copy) and long-form content is necessary.
  • Familiarity with SEO principles and experience in keyword research and optimization are beneficial.

Preferred Qualifications:

  • Experience writing for wellness, beauty, health, lifestyle, or consumer product categories would be an asset.
  • Understanding of online customer behavior and how to write copy that converts, especially in a mobile-first environment, is highly desirable.

We offer a collaborative work environment, flexible working hours, and opportunities for professional growth and development.

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