Creative Visual Storyteller

11 hours ago

Tiruppur, Tamil Nadu, India beBeeDesigner Full time ₹ 9,00,000 - ₹ 12,15,000
Freelance Graphic Designer Job Description

TaxBuddy is seeking a skilled Freelance Graphic Designer to help us create visually appealing content for our social media platforms. As a key member of our design team, you will be responsible for designing daily social content, maintaining our visual system, and collaborating with our content, copy, and performance teams.


Key Responsibilities:
  • Design daily social content, including Instagram carousels, reels covers, short video graphics, YouTube thumbnails, story templates, creatives, and WhatsApp broadcast art.
  • Maintain and evolve our social brand guidelines, typography, color, iconography, and illustration style.
  • Translate content briefs into clear visual narratives, data visuals, and memes that are easy to grasp and fun to share.
  • Create lightweight motion graphics (titles, lower-thirds, transitions) and edit simple reels when needed.
  • Iterate based on performance metrics (shares, saves, CTR, watch time) with rapid A/B tests (e.g., two thumbnail variants).
  • Turn around quick news-reactive posts without sacrificing clarity or brand tone.
  • Collaborate closely with content, copy, and performance teams to align on campaign objectives and timelines.

Requirements:
  • 2-5 years of hands-on social design experience for consumer brands or media (finance/fintech is a plus).
  • A strong portfolio of Instagram-first work (carousels, thumbnails, short-form graphics, data illustrations).
  • Proficiency in Figma and Adobe CC (Photoshop, Illustrator); basic After Effects/Premiere for motion.
  • Comfort with data visualization (turning numbers into clean, digestible graphics).
  • Solid typography & layout fundamentals, with sharp attention to detail and consistency.
  • Ability to work in fast sprints, manage multiple briefs, and deliver on deadlines.
  • Fluency in English; working knowledge of Hinglish tone for culturally relevant posts.

Benefits:
  • Creative freedom with a data-driven team that loves to experiment.
  • Learning budget, modern tools, and a collaborative, no-ego culture.
  • Impact: Your designs will educate millions and demystify money.

How We Measure Success:
  • Growth in shares, saves, and completion rate on carousels/reels.
  • CTR uplift on thumbnails and ad creatives.
  • Production velocity: quality output per week without rework.
  • Consistent brand adherence and reduced time-to-publish.

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