Programmatic Advertising Specialist

5 days ago


Gurgaon, Haryana, India Publicis Groupe Full time

Job Description:

Digital Media Performance Associate Manager

The Digital Media Performance Associate Manager will be responsible for managing multichannel programmatic campaigns, conducting full analysis of campaign performance, and working with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives.

Responsibilities:

  • Manage multichannel programmatic campaigns, desktop, mobile, and video, while troubleshooting campaign delivery and performance issues.
  • Conduct full analysis of campaign performance, optimizations, issues, etc.
  • Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives.
  • Traffic all creatives into platform and set up campaigns prior to launch date.
  • Maintain knowledge of media technology buying platforms and analytic tools.


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