Head of Direct-to-Consumer Marketing

2 days ago


Hyderabad, Telangana, India Flychem Full time
Head of Direct-to-Consumer Marketing

We are seeking a seasoned marketer to lead our direct-to-consumer (D2C) marketing efforts as the Head of Direct-to-Consumer Marketing. This role requires a strategic thinker with a proven track record in driving customer acquisition, retention, and revenue growth.

About the Opportunity

The successful candidate will have a deep understanding of the D2C ecosystem and the ability to develop and execute effective marketing strategies that drive business results. You will lead cross-functional teams to launch new products, services, and marketing initiatives that meet the evolving needs of our customers.

Responsibilities
  • Develop and execute a comprehensive D2C marketing strategy that aligns with our company vision and goals.
  • Lead the creation and execution of marketing campaigns, product launches, and promotional activities.
  • Collaborate with internal stakeholders to ensure seamless integration of marketing messaging, creative assets, and sales materials.
Requirements
  • Minimum 10 years of marketing experience, with at least 3–5 years in a senior leadership role in D2C or e-commerce.
  • Proven track record in driving business growth through effective marketing strategies, product innovation, and customer engagement.
  • Strong experience in market research, competitor analysis, and trend identification.
  • Ability to work collaboratively with cross-functional teams, including creative, production, and sales.


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