Program Manager

2 weeks ago

Mangalore, Karnataka, India beBeeFabricator Full time ₹ 15,00,000 - ₹ 25,00,000
Key Position Summary

Cultivate non-price based value propositions through technical expertise, digital solutions and consumer insights to deepen engagement and enhance fabricator capabilities.

Main Responsibilities:
  • Loyalty Program Strategy & Execution: Develop and implement loyalty initiatives focused on technical certification, advanced training, exclusive digital resources and collaborative innovation platforms.
  • Drive Digital Engagement & Enablement: Deploy digital tools to empower fabricators to optimize project delivery and showcase professionalism and technical expertise.
  • Generate and Utilize Consumer & Fabricator Insights: Establish systems to capture qualitative insights from facade & window fabricators and end-users, including project and product feedback, evolving technical needs and market trends.
  • Certification & Capability Building: Develop tiered certification programs recognizing fabricators for excellence in both technical expertise and professionalism.
Additional Responsibilities:
  • Support Field Marketing Team: Provide enablers to the field marketing team to build sustained consultative relationships with fabricators, providing strategic technical guidance, early access to new innovations and platforms for peer collaboration and knowledge sharing.
  • Program Performance Tracking & Reporting: Use CRM systems and digital analytics to monitor engagement, gather feedback, track KPIs and produce actionable reports to optimize loyalty initiatives.

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