Senior Digital Marketing Manager
2 weeks ago
About Us
Bytes Technolab Private Limited is a growth hacker that has implemented all the tools for employees and clients. This has helped the dev team adapt to existing and upcoming technologies and platforms to create top-notch software solutions for businesses, startups, and enterprises.
About the Role
We are seeking an experienced Digital Marketing expert with a strong background in online store digital marketing and direct client engagement. The ideal candidate will have a proven track record of managing and executing successful SEO, PPC, and email marketing campaigns.
Job Description:
You will be responsible for developing, executing, and optimizing digital campaigns that drive traffic, increase engagement, and generate leads. The ideal candidate will have a strong focus on e-commerce store digital marketing and client reporting.
Key Responsibilities:
- Client Engagement: Act as the primary point of contact for clients, providing regular updates, insights, and strategic recommendations.
- Digital Strategy Development: Create and implement comprehensive digital marketing plans tailored to client goals, including SEO, PPC, content marketing, and Email Marketing.
- Campaign Management: Oversee and manage digital marketing campaigns across various platforms (Google Ads, Facebook, LinkedIn, etc.), ensuring alignment with client expectations.
- Website Optimization: Analyze and enhance client websites for SEO performance, user experience, and conversion rate optimization.
- Data Analysis & Reporting: Monitor campaign performance using analytics tools (Google Analytics, SEMrush, etc.), and provide clients with detailed reports and actionable insights.
- Budget Management: Work within client budgets to allocate resources effectively across marketing channels, maximizing ROI.
- Industry Research: Stay updated on the latest digital marketing trends and best practices to advise clients on new opportunities and innovative solutions.
- Project Coordination: Collaborate with internal teams as needed to execute and optimize marketing strategies.
- Content Strategy: Guide the development of content that aligns with client brand voice and marketing objectives, including blogs, landing pages, and social media posts.
Salary Estimate:$120,000 - $150,000 per year
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