
Creative Director
22 hours ago
- Brand Strategy & Development:
• Develop a deep understanding of each brand's visual and communication identity across projects.
• Interpret and challenge briefs creatively, adding value through strategic input. - Project Ideation & Client Engagement:
• Regularly pitch fresh, forward-thinking ideas to clients, even beyond assigned briefs
• Present work confidently and persuasively to internal stakeholders and clients - Trend Forecasting & Digital Innovation:
• Stay updated with the latest design, cultural, and digital trends to inspire breakthrough work
• Explore new content formats (AR, motion, reels, interactive posts, etc.) and integrate them into concepts when relevant - Brand Storytelling & Idea-Focused Thinking:
• Lead and facilitate collaborative ideation sessions with copywriters, designers, and strategists
• Bring bold, unconventional, and high-impact ideas to the table ideas that are not just aesthetic but also insightful and memorable - Team Leadership & Creative Direction:
• Provide clear art direction and constructive feedback to junior and mid-level designers
• Mentor and grow creative talent, helping shape their skills and design sensibilities - Multitasking & Project Execution:
• Manage multiple ongoing projects without compromising on quality or deadlines
• Balance big-picture thinking with hands-on design involvement when necessary - Print Knowledge & Production Supervision:
• Apply a strong understanding of print design and production processes—from prepress to execution
• Oversee packaging, OOH, POSM, and other print-based creatives, ensuring fidelity and print-readiness - Brand Custodianship & Accountability:
• Take complete ownership of assigned brands—visually, conceptually, and creatively
• Ensure consistency and innovation in how the brand is presented across formats
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