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Director of Brand Marketing

2 weeks ago

Pune, Maharashtra, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000
Multi Property Director of Marketing

We are seeking a highly skilled and experienced Multi Property Director of Marketing to join our team. As a key member of our organization, you will be responsible for developing and implementing marketing strategies that drive business growth and revenue.

Key Responsibilities:

  • Marketing Communications Management: Develop and execute comprehensive marketing communication plans to promote the properties and enhance customer engagement.
  • Annual Communication Planning: Collaborate with stakeholders to create annual communication plans with clear goals and budgets.
  • Progress Tracking: Monitor progress against goals and take corrective actions as needed.
  • Mailing Activities: Assist in planning and overseeing mailing activities to maintain a strong connection with customers.
  • Corporate ID Manual: Maintain and update the corporate ID manual to ensure consistency across all properties.
  • Sales & Marketing Communications Report: Prepare monthly sales and marketing communications reports to track performance.
  • Photography: Oversee photography for advertising and public relations purposes.
  • Master Slide/Photo/CD Library: Maintain a master library for all communications materials.
  • Art Department Operations: Supervise in-house art department operations to ensure quality output.
  • Competitor Activities: Monitor competitor activities and industry trends to stay ahead of the competition.
  • Public Relations: Act as official spokesperson, respond to media requests, and build relationships with key media contacts.
  • Press Releases: Prepare and distribute press releases to share company news and updates.
  • Story Angles: Collaborate with corporate press offices to develop story angles and secure media coverage.
  • Community Relations: Involved in community, government relations, and VIP handling to foster positive relationships.
  • Hotel-Sponsored Events: Secure and direct hotel-sponsored events to showcase the properties' offerings.
  • Press Promotional Activities: Create press promotional activities and organize press events/trips to generate buzz.
  • Press Kits: Maintain up-to-date press kits to ensure accurate information is available.
  • Advertising: Work with the DOM and advertising agency on creative campaigns to promote the properties.
  • Media Schedules: Manage media schedules and ensure timely account settlements.
  • Digital Marketing: Ensure a consistent image across digital marketing activities and assist in planning and tracking electronic marketing efforts.
  • Budgeting: Control the budget for direct marketing and oversee collateral production.
  • Collateral Production: Coordinate and execute the production of printed materials, ensuring hotel information is up-to-date online and offline.
  • Signage: Supervise the production and quality of signage in public areas and budget for quality gift items.
  • Logo Usage: Ensure correct usage of the hotel logo on promotional items and oversee in-house graphic designers or print shops.

Candidate Profile:

  • Education: High school diploma or GED with 4 years of relevant experience, or 2-year degree in Business Administration, Marketing, Hotel Management, or related field with 2 years of experience.

Benefits:

We offer a competitive salary and benefits package, including opportunities for professional growth and development.

Others:

Please submit your application, including your resume and cover letter, to [insert contact information]. We look forward to hearing from you