
Senior Luxury Industry Professional
2 days ago
We are seeking a dynamic business leader to spearhead the strategic development and execution for our online business.
As a Business Manager, you will be responsible for shaping our business strategy across channels, enhancing brand awareness, and driving engagement to elevate our online luxury website to new heights.
You will work closely with cross-functional teams to develop and implement brand initiatives that resonate with our target audience and reinforce our position as a one-stop shop for luxury fashion & lifestyle category.
This is a leadership role where you will lead a team of 30 employees across Merchandising, Operations, Marketing, Customer Care, and Creative & Content.
Key Responsibilities:- Drive revenue growth through sales, marketing, and business development while monitoring and analyzing key performance metrics to measure the effectiveness of brand initiatives.
- Plan, forecast, and report on sales, costs, and business performance according to company requirements.
- Develop strategies and plans for business expansion and future development.
- Guide merchandisers on creating the right product and price mix.
- Oversee advertising and promotional strategy and activities.
- Manage costs and overheads, and all factors affecting the profitable performance of the business.
- Liaise with external agencies and authorities as necessary.
- Review overall performance on KPIs-performance, audit scores, and manpower.
Liaise with 500+ brand principals to drive business based on market research and past product performance. Drive quarterly reviews for key brands live on platform.
Brand Positioning:Define and communicate the unique value proposition of our brand, positioning us as a leader in the luxury e-commerce space.
Market Insights:Stay abreast of industry trends, competitor activities, and customer preferences to inform brand strategy and identify growth opportunities.
Leadership Qualities:Work cross-functionally with internal teams, including merchandising, design, and customer service, to ensure brand consistency and alignment across all touchpoints. Provide mentorship, coaching, and professional development opportunities to team members.
Requirements:- Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
- Proven experience in brand management, preferably within the luxury retail or e-commerce industry.
- Strong understanding of digital marketing channels, including social media, affiliate, email marketing, and SEO/SEM.
- Excellent communication skills, with the ability to craft compelling brand narratives and engage diverse audiences.
- Strategic thinker with a creative mindset and a passion for luxury fashion and lifestyle.
- Analytical skills with the ability to interpret data and derive actionable insights.
- Proven ability to manage multiple projects simultaneously and thrive in a fast-paced environment.
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