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Content Marketing Specialist

1 month ago

Pune, Maharashtra, India Wednesday Solutions Full time
Wednesday Solutions Content Writer and Marketer

Drive innovative content marketing initiatives across social media platforms and websites to generate MQLs for our services.

Key Responsibilities
  • Develop and execute 360-degree content marketing strategies, including short-form copywriting for social media and long-form content marketing campaigns.
  • Collaborate with internal and external agency partners to create and implement content marketing initiatives.
  • Contribute to the development of video-based content marketing strategies and lead the execution of content marketing campaigns.
  • Innovate new content formats, topics, and tactics to build customer interest and engagement.
  • Analyze data outcomes and continuously optimize content marketing strategies to achieve goals.
  • Work with internal stakeholders and business leaders to craft compelling lead magnets and content marketing materials.
Requirements
  • Bachelor's degree or higher in marketing, mass communications, or English literature.
  • 2-4 years of experience in content marketing with an IT Services agency.
  • Demonstrated ability to grasp and comprehend complex subject matter quickly.
  • Thorough understanding of an effective multi-channel approach throughout the customer journey.
  • Exceptional written and verbal communication skills, with meticulous attention to detail.
  • Proven capability to manage multiple projects simultaneously, with a focus on prioritization.
Benefits
  • Mentorship: Work next to some of the best engineers and designers.
  • Freedom: An environment where you get to practice your craft. No micromanagement.
  • Comprehensive healthcare: Healthcare for you and your family.
  • Growth: A tailor-made program to help you achieve your career goals.
  • A voice that is heard: We don't claim to know the best way of doing things. We like to listen to ideas from our team.