Vionsys IT Solutions India Pvt. Ltd Content Marketing Specialist

4 weeks ago


Pune, Maharashtra, India Vionsys IT Solutions India Pvt. Ltd Full time

Job Title: Content Marketing Specialist

Job Summary:
Vionsys IT Solutions India Pvt. Ltd is seeking a highly skilled Content Marketing Specialist to join our team. As a Content Marketing Specialist, you will be responsible for developing and executing a comprehensive content strategy that aligns with our marketing goals and EdTech focus.

Key Responsibilities:
- Develop and execute a comprehensive content strategy that aligns with our marketing goals and EdTech focus.
- Craft engaging and informative content for various digital platforms (website, blog, social media).
- Write high-quality content like articles, marketing materials, and web copy, ensuring clarity, conciseness, and SEO best practices.
- Conduct thorough research and translate complex educational concepts into easily digestible content.
- Stay up-to-date on industry trends and competitor landscapes to inform content creation.
- Collaborate with internal teams (marketing, design) to ensure brand consistency and message delivery.
- Analyze content performance metrics and identify areas for improvement.

Requirements:
- Bachelor's/Master's degree in any discipline (preferably with a focus on communication, marketing, or English Literature).
- 1-2 years of experience as a Content Writer, Copywriter, or a similar role in a digital marketing setting.
- Proven track record of creating engaging and informative content for various online platforms.
- Excellent writing, editing, and research skills with a strong command of the English language.
- Familiarity with content management systems (CMS) and SEO principles is a plus.
- Passion for EdTech and a genuine interest in the educational landscape.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively.
- Ability to work independently and meet deadlines in a fast-paced environment.



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