Marketing Operations Strategist

1 week ago


Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Job Description

Aurigo Software Technologies is seeking a seasoned marketing operations expert to spearhead our enterprise software solutions. This pivotal role will be at the heart of our marketing and business development engines, overseeing multi-channel campaigns for a groundbreaking SaaS company.

As a key member of our team, you will play a crucial part in implementing our go-to-market strategy by operationalizing target accounts, personas, messaging, and territory management for marketing and sales. You will also serve as the data architect for all activities along the customer journey, from market definition to our marketing and sales funnels.

Responsibilities include overseeing key applications such as Salesforce and Pardot as business owner, ensuring all sales and marketing team members have the data needed to execute their jobs successfully. You will also ensure data accuracy across Salesforce and other sources, aligning sales and marketing departments, and top-of-funnel processes for handoff between demand generation and business development.


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