Fashion Brand Marketing and Public Relations Intern

2 days ago

Cochin, Kerala, India beBeeMarketing Full time ₹ 40,000 - ₹ 50,000

Job Overview

A metropolitan wear brand is seeking a highly motivated marketing and public relations intern to join their team.

Key Responsibilities:

  • Craft innovative marketing strategies to promote unique designer labels and products.
  • Develop engaging content for social media, blogs, and newsletters to enhance brand visibility and connect with the target audience.
  • Conduct thorough research on current fashion trends, consumer preferences, and competitors to inform marketing strategies and identify opportunities for growth.
  • Build relationships with fashion journalists, bloggers, and influencers to secure coverage for designers and collections.
  • Assist in creating and distributing press releases and other communication materials to promote events, launches, and collaborations.
  • Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials.
  • Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics to assess performance.
  • Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements.

Requirements:

  • Graduation with a degree in business/marketing/fashion from a reputable institution.
  • Availability for an internship period of 4-6 months.
  • Experience in high fashion is preferred.

About This Opportunity

This internship offers valuable experience in marketing and public relations, as well as the opportunity to work with a dynamic team in the fashion industry.

What We Offer

This role provides a chance to develop skills in market research, content creation, and campaign analysis, making it an ideal stepping stone for those looking to launch a career in marketing or public relations.

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