Insurance Brokerage Strategist
4 weeks ago
Key Responsibilities
- Strategic Planning:
- - Develop and implement digital marketing strategies tailored for the insurance brokers channel, aligning with the organization's goals.
- - Analyze industry trends and customer insights to identify market opportunities and ensure competitive positioning.
Campaign Management
- Manage digital campaigns across multiple platforms, including Google Ads, social media, and email marketing, specifically targeting insurance brokers and customers.
- Oversee campaigns that promote insurance products and drive lead generation for the insurance brokerage channel.
Qualifications and Experience
- Bachelor's/ Master's degree in Marketing, Business Administration, or a related field.
- Certifications in digital marketing tools and platforms (Google Ads, HubSpot, etc.) are a strong plus.
- A minimum of 5 years in digital marketing, with 2+ years in managerial roles.
- Experience in the insurance domain is strongly preferred, particularly in broker-focused campaigns.
Benefits and Compensation
$125,000 - $160,000 per annum, depending on experience. The package includes health insurance, retirement plan, and generous paid time off.
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