Senior Consumer Packaged Goods Strategist

2 weeks ago

Kannur, Kerala, India beBeeCPG Full time ₹ 2,00,00,000 - ₹ 2,50,00,000
Lead CPG Strategy Expert

We are seeking a seasoned Consumer Packaged Goods expert with 15+ years of experience to drive our CPG practice forward.

This senior role requires broad and deep knowledge across the CPG value chain, particularly in marketing strategy, pricing, and commercial strategy.

Key Responsibilities:
  • Provide strategic guidance, functional expertise, and contextual insights across domains such as pricing, marketing, trade, and innovation.
  • Act as a thought partner to clients and internal teams, bringing a strong industry lens to challenges and opportunities in revenue growth, portfolio optimization, and customer engagement.
  • Collaborate with client engagement leads to shape problem statements, solution approaches, and execution strategies.
  • Support multiple client engagements by providing subject matter input, reviewing deliverables, and ensuring industry relevance and strategic impact.
  • Help build and refine our CPG capability, including developing accelerators, reusable frameworks, and internal training programs.
  • Contribute to sales enablement by co-creating POVs, pitches, proposals, and POCs that are grounded in real-world CPG strategy and operations.
  • Represent us in client conversations, industry forums, or executive briefings as a respected voice on CPG topics.
  • Partner with business development and client delivery teams to identify areas of growth and value creation.
Required Skills and Qualifications:
  • 15+ years of professional experience, with significant tenure in the CPG industry or in consulting roles focused on CPG clients.
  • Deep functional knowledge across the CPG value chain, particularly in marketing strategy, pricing and revenue growth management, trade promotion and assortment planning, and consumer and market insights.
  • Proven experience working closely with senior stakeholders across strategy, commercial, and analytics teams.
  • Strong strategic thinking, with a track record of helping solve complex, cross-functional challenges in CPG.
  • Excellent written and verbal communication skills, including the ability to synthesize and present complex concepts clearly and persuasively.
  • Experience contributing to capability building, knowledge assets, and internal best practices within a consulting or service-based organization.
  • Comfort working in a highly collaborative, cross-functional environment with both internal and external stakeholders.

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