Creative Campaign Artist

2 weeks ago

Navi Mumbai, Maharashtra, India beBeeGraphicDesigner Full time ₹ 12,00,000 - ₹ 18,00,000
Visual Marketing Specialist

We are seeking a talented Visual Marketing Specialist to contribute to the success of our mobile game through visually engaging user acquisition campaigns and social media content.

As a Visual Marketing Specialist, you will be responsible for creating eye-catching graphics and visuals that resonate with our target audience, using your artistic skills, creativity, and color psychology expertise.

Key Responsibilities:
  • Create visually appealing graphics and visuals for user acquisition campaigns across various advertising platforms.
  • Design eye-catching social media content, including images, GIFs, videos, and interactive elements.
  • Develop stunning artwork for app store listings, promotional banners, and in-game assets.
  • Stay up-to-date with design trends and incorporate innovative concepts into your work.
  • Brainstorm and propose creative ideas for user acquisition campaigns and social media content to maximize user engagement.
  • Utilize color psychology to choose color schemes that resonate with our target audience and evoke desired emotions.
  • Collaborate closely with the marketing team to understand campaign objectives and tailor visuals accordingly.
  • Work with game developers to ensure in-game assets align with the overall marketing strategy.
  • Adapt and optimize graphics for various platforms, screen sizes, and resolutions.
  • Maintain brand consistency across all marketing materials and ensure they align with the game's art style and messaging.
Qualifications:
  • Bachelor's degree in Graphic Design, Digital Media, or a related field (or equivalent experience).
  • Proven experience in graphic design, with a portfolio showcasing previous work in digital marketing and advertising.
  • Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.).
  • Strong artistic skills with an eye for detail, color, and composition.
  • Knowledge of mobile game marketing trends and best practices is a plus.
  • Excellent communication and teamwork skills.
  • Ability to meet deadlines and handle multiple projects simultaneously.
  • Experience with video editing and motion graphics is a bonus.

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