Transforming Demand

2 days ago

Ahmedabad, Gujarat, India beBeeStrategist Full time ₹ 80,00,000 - ₹ 1,50,00,000
Demand Generation Strategist

At ComplianceQuest, we're looking for a Demand Generation Strategist to transform our compliance and quality landscape as a key player in our multi-channel demand engine. This role requires a strategic leader who can drive pipeline creation, customer acquisition, product adoption, and expansion across our lifecycle from first touch to renewal.

The successful candidate will own end-to-end demand generation pipeline strategy, planning, execution, performance analysis, and optimization. They will develop a scalable demand generation engine spanning inbound and outbound tactics, product-led growth, and ABM motions.

This is an opportunity to leverage tools like ChatGPT, Jasper, Writer, and Copy.ai to develop/test messaging, email nurtures, landing pages, and ad copy. The ideal candidate will analyze funnel performance using AI-driven platforms and build intent models and PQL frameworks using AI-enhanced scoring.

As a demand generation strategist, you will continuously optimize funnel performance using data, feedback, and experimentation. You will run A/B and multivariate testing, cohort analysis, and UX diagnostics.

Our team thrives on innovation, collaboration, and impact. We're always looking for passionate, forward-thinking professionals to join our growing team and shape the future of quality and compliance.

Requirements:
  • Experience marketing enterprise SaaS in regulated industries (e.g., Life Sciences, quality, safety, compliance).
  • Deep familiarity with the Salesforce ecosystem.
  • 5-8+ years of B2B SaaS experience in demand generation and growth marketing.
  • Experience as a player-coach, adept at both strategic leadership and tactical execution.
  • Proven expertise with generative AI tools in marketing contexts.
  • Demonstrated success driving pipeline and exceeding KPI-based goals.
  • Strong command of funnel optimization and multi-channel campaign strategy.
  • Familiarity with ABM/ABX, marketing ops, and pod-based experimentation.
  • Hands-on knowledge of Salesforce, Pardot, 6sense, ZoomInfo, analytics platforms, and content automation.

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